Privacy Policy

Claridges have developed this privacy policy in order to demonstrate our commitment to the privacy of your data and to comply with our obligations under the EU General Data Protection Regulations (GDPR).

Personal data is information or any combination of separate pieces of information that could be used to identify you.

This privacy policy applies to both visitors who are registered on our website or contact Claridges in respect of a property we are marketing and to clients who retain Claridges. It is accordingly divided into two sections:

Section 1: This section relates to information we collect from our website, by email or by telephone, the practices we follow to respect the privacy of all visitors.

Section 2: Under the GDPR we are required to update the data protection references in our engagement letters with clients and our standard terms and conditions and in the case of individual clients, provide certain details about Claridges and collection and use of your personal data.

Section 1

At Claridges we have focused on implementing fair information practices that are designed to protect your privacy. If you have any questions, please feel free to contact us by email at

Data Collection

We collect personally identifiable information that is voluntarily provided when you register on our website (user data). The user data that Claridges receives from visitors includes name, email address and telephone numbers and any other information provided by visitors in email messages or attachments. User data is collected in order to assist visitors to:

  • Register for certain areas of the website
  • Receive updates and property information
  • Contact us for further information

It is Claridges policy to limit the information collected to only the minimum information required to complete a website visitor’s request. Claridges intention is not to seek any sensitive information through our website. Sensitive information includes a number of types of data relating to race or ethnic origin, political opinions, religious or other similar beliefs, trade union membership, physical or mental health, sexual life or criminal record.

Use of User Data

User data obtained by the website is used for internal business purposes of Claridges and in connection with a visitors request. This data is not shared with others for unrelated purposes unless stated in this privacy policy otherwise communicated to the website visitor.

Except for instances where visitors explicitly choose to receive Claridges newsletters, Claridges will not use personal data collected from our website to distribute marketing or informational material.

Third Parties

It is Claridges policy only to disclose user data to third parties under the following circumstances

  • When explicitly requested by the visitor
  • When required to deliver publications requested by the visitor

This website does not collect or compile personally identifying information for dissemination or sale to outside parties for consumer marketing purposes or host mailings on behalf of third parties.

Third Party Links

Any links to third party websites are provided to users only as a convenience. The inclusion of the link does not mean Claridges endorses those sites and we strongly recommend visitors review the privacy notices or policies relating to those sites. Claridges accepts no responsibility for the content of such sites or their privacy policies.

Use of Cookies

We do not use cookies on our website.


As a policy, visitors are not required to register to gain access to this site. Personally identifiable information provided to Claridges through this website is provided voluntarily by visitors. Should visitors subsequently choose to unsubscribe from the newsletter or any registration we will provide instructions on the appropriate website area or communications to our visitors.


Each visitor has the right of access to personal data they have submitted through this website.
User updates of information should be handled by going back through the registration process. Enquiries about the accuracy of identifying information previously submitted or requests to have information removed should be directed to


All Claridges partners and employees are instructed to follow our security policy.


Claridges may modify or amend this privacy policy at any time and the amended policy will take effect as soon as it is posted on the website. Claridges will notify users of material changes to our privacy policy.


By continuing to use this website and by providing any personal data to us via the website or email addresses provided on the website, visitors are consenting to our use of your personal data as set out in this privacy policy. Please do not send us any personal data if you do not want that information to be used by us in this manner.

Section 2

What are your rights as a client
If at any point you believe the information we process on you is incorrect you can request to see this information and have it corrected or deleted. You can contact us if you have a complaint on how we have handled your personal data. Unless otherwise agreed with you we will only collect basic personal data about you which does not include any sensitive personal data but does include your name, home or business address, email address and telephone number.

A full list of your rights under GDPR is as follows:

  • The right to access the personal data we hold on you.
  • The right to correct and update the personal data we hold on you.
  • The right to have your personal data erased.
  • The right to restrict the processing of your personal data.
  • The right to withdraw your consent to the processing of data at any time.
  • Data Collection

We need to know basic personal data in order to provide you with our services and to claim our right to be paid for our services under our terms of engagement or our standard terms and conditions. We will not collect any personal data from you that we do not need.

Use of Data

All the personal data we hold about you will be processed by our staff and no third parties will have access to it unless you provide your consent.

How long do we keep your personal data?

We keep your personal data for a minimum of 6 years after which time it will be destroyed if it is no longer required for the purpose of which it was obtained.

Sharing your personal data

Your personal data will only be shared with third parties including other data controllers where it is necessary for the performance of the data controllers tasks or where you first give us your prior consent. We may need to share your data with our agents, suppliers and contractors. For example, we may ask a supplier to send out newsletters on our behalf or to maintain our database software or to provide you with a survey, report or certificate.